Monday, 14 November 2011

How to succeed in the music business without giving up trying

Darrel has been really busy lately writing to record companies, promoters, publicists, A&R people, music placement people, managers, basically anyone who can help us take our EP and our sound to the next level.
We have had some encouraging replies, and I'd like to thank all those who have taken time to reply - even if nothing comes out of it an acknowledgement of our efforts can be enough of a reward. We appreciate that the market is well beyond saturation point, particularly since it is getting easier to produce your own music to a respectable standard from your own home, and that New Zealand is too small to give everyone a break.
We have begrudgingly resigned ourselves to the fact that it is no longer all about the music - at least not until you become an established act (whenever that is) - and since an image takes less time to absorb than a song, one almost has to spend as much time on a look as one does on a sound.
We have decided to go back into the studio - our own this time - and put down a few more tracks. As you can see from the video, we've been hard at work!
video
Check back again soon for links to some new demos - our new arrangement of Lay Your Love is almost finished!

1 comments:

mahinty said...

Keep at it, chaps. I frequently wonder why I persist with this music thing, but the alternative of not doing it would be far too easy, and much too dull. Whether I like it or not, this is now me. It’s what I do.
The availability of cheap recording gear, and powerful software is indeed a double-edged sword. It means that there is now much more music available to an increasingly distracted and bombarded audience, than ever before. But I’d rather have it this way, and be able to participate in the making of music, and be able to carry out the whole process independently of other parties and/or massive wads of cash. Even if I can’t make a living from it, I think it’s a real privilege to be able to do it – even on this tiny scale.